The House of the Spirits

The House of the Spirits How is humor used to unwind the natures of the fundamental characters and for what reason is it utilized for the primary subject of social foul play in Isabel Allendes The House of the Spirits and Ferdinand Oyonos Houseboy? Funniness is characterized as works and other material made to make individuals laugh[1]. It has been utilized to get a handle on the consideration of the perusers, with its primary reason for existing being to engage. In both The House of the Spirits and Houseboy, humor has been utilized from the very beginnings of the novel to truly secure the centralization of the perusers and keep them captivated.â Besides than adding dynamic quality to the characters, funniness may likewise serve to feature key fundamental topics in the abstract work. The focal point of this exposition will be on how the authors have used cleverness to uncover the idea of the principle characters, either by portraying their characters activities in an interesting manner or how their risibility gives circuitous bits of knowledge into how they see their general surroundings. It will likewise address why journalists join this artistic method with principle subject of social treachery in their works. In both the writings over, the authors have utilized cleverness from the earliest starting point while presenting their primary characters; this use charms the peruser to create enthusiasm for the character. The House of the Spirits starts with a sensational opening in a congregation liberation. Maybe, why Allende decided to begin the novel setting in a congregation could be to accentuate the significance of religion to the individuals of that specific district , yet the melodrama drops by a sudden statementâ by Clara: the voice of little Clara was heard in the entirety of its virtue psst! Father Restrapo! In the event that that tale about hellfire is a falsehood, were completely screwed, arent we The peruser without a doubt didnt hope to hear such an announcement from a multi year old young lady. This gives us that Clara is exceptionally striking and blunt about her perspectives as she can address what she is being educated in the congregation about damnation. Numerous individuals essentially think all that they are instructed through religion yet surely not Clara.â â The language itself is extremely diverting other than the unique situation. psst! the utilization of this likeness in sound shows the discourtesy for the Father as it sabotages his status byâ ridiculing him during a message. The exceptionally wrong utilization of the word screwed before the open stuns everybody. This radical, joyful nature of hers is the thing that realizes the diversion in this piece along these lines it serves to be an exceptionally appropriate prologue to Clara and sets the stage for the peruser to anticipate increasingly strange doings all through the novel. Like Allende, Oyono presents Toundi with humor. Toundi describes of how he is glad to peruse and compose and needs to duplicate the whites man custom of keeping a journal. This discloses to us that youthful Toundi is credulous and loaded up with want of learning a great deal about the white men .The delight he gets by being educated reveals to us that this character is loaded up with guarantee later on and assurance. He is likewise uncovered to be wicked kid as he had a great time of father Gilbert yet he is in any case the fundamental character which experiences transformation through the span of the story. Along these lines humor has been effectively used to uncover the character attributes, make them progressively beautiful, intriguing, exuberant and keep the peruser connected effectively. Claras character in The House of the Spirits has been uncovered further in the novel as the story advances in different events, the silliness as a rule comes out when she accomplishes something surprising and furthermore to note is the way that her oddness was a property of her character: she is a supernatural; is infrequently mindful; she can foresee fates, read dreams, and, carries on with a very contemplative person life yet at the same time she amalgamates the family together, and is amazingly thinking about others. The silly bits of sensation capacities, being once in a while mindful (which itself is unexpected as talked about later) are the way to comprehension Claras character. When Esteban is yelling at Clara.Clara let him shout his head off and strike into the furniture until he was depleted. At that point negligent as could be, she inquired as to whether he realized how to squirm his ears. Clara is being reproved by her significant other and all she is concerned is whether he can squirm his ears. This shows us Claras distractedness and lighthearted nature. It additionally serves to give us how Clara precludes anybody from driving her by offering obstruction by being heedless. She will never legitimately communicate her nauseate yet rather stifle it in an unobtrusive way. This gives us that her character is refined in the sense she doesn't have a solid non-verbal communication or defiant nature yet at the same time is firm by not permitting herself to be persecuted even by her better half.. Again humor has been utilized to uncover her character attribute. Then again, Toundi further uncovers his character further when he previously came to meet Father Gilbert. The Father would use to go to the town and hurl little pieces of sugar like tossing corn to chicken. The utilization of little chunks of sugar, however is hilarious, it likewise demonstrates how effectively local Cameroonian individuals were changed over to Christians in the expectation of a superior life, yet later the majority of them would stay in destitution or be executed. Here diversion has been compared with social treachery however to suggest it in a progressively inconspicuous manner so as not to make the peruser dismal with feelings. Toundi keeps on depicting how he also would battle for these pieces of sugar-and this discloses to us that Toundi is a rowdy child who didn't avoid what he didnt like-however not at all like Clara in The House of the Spirits ,he is eager to battle for it. It additionally fortifies the point made before about what charm white men particularl y Father Gilbert held for Toundi.

Summary of the Sugar Revolution free essay sample

Synopsis of the Sugar Revolution Sugar-Summary The French and English didn't sit by a let Spain colonize the whole Caribbean. They to settled in a portion of the Caribbean islands which they colonized themselves. They assaulted Spanish settlements just as Spanish boats, both legitimately and unlawfully. By the mid seventeenth century Spain had now become a debilitated pilgrim ace. Sugar The English Sugar endeavor started in Barbados in the mid 1640s. The opposition from Virginia tobacco prompted the Caribbean grower changing their concentration to the creation of sugar. The popularity of sugar by the European nations likewise played a factor The Dutch were instrumental in carrying the creation of sugar toward the West Indies. They provided the strategies, just as the work. Somewhere in the range of 1643 and 1660 Barbados was changed into an absolute sugar manor economy.  ·Lands which had recently been in little gainful units were currently bits of bigger ranches. We will compose a custom paper test on Outline of the Sugar Revolution or on the other hand any comparative subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page  ·The cost of land soar  ·Small ranchers were constrained bankrupt  ·Large manor proprietors were then ready to control the islands undertakings

Magnanimity In The Iliad Essays - Trojans, Ancient Greek Religion

Generosity In The Iliad Generosity Quality, respect, and unqualified valiance are held dear to the Achaians and Trojans the same. Among those individuals, characteristics that uncover initiative and might are exceptionally viewed as demonstrative of a charitable person. However, Agamemnon, Achilleus, and Hektor all see unselfishness in various manners, and every endeavor to ooze it as he gets it. Open acknowledgment is a key component for one to be respected in Greek and Trojan social orders, in any case, the three men vary in how subordinate they are upon that acknowledgment for complete fulfillment or satisfaction. Agamemnon is the conclusive ruler who very promptly helps his subalterns to remember their status. For Agamemnon, to be incredible souled is to have articulate control and order. His requirement for acknowledgment from, and the dread of, other men is conspicuously obvious when he endeavors to humble Achilleus, saying, ?I will take the reasonable cheeked Briseis, your prize, I myself heading off to your safe house, that you may learn well how much more prominent I am than you, and another man may recoil back from comparing himself to me and battling against me.' (64) For him respectability and value can be estimated substantially. To be an immense innovator according to his kin, the Achaians, Agamemnon must achieve material luxuriousness that incorporates ladies as war prizes. Material need that forms into material covetousness springs from disappointment with what one as of now has. Agamemnon basically wants all the more with the goal that he might be viewed as progressively incredible. It is in human instinct to need to succeed or to feel achieved. Nonetheless, for Agamemnon that desire is conceded just when he is freely perceived and remunerated. He feels his place on the planet is that of a diplomat ruler, just regulating just the execution of his requests. In that sense, Agamemnon's view of unselfishness is particular since he believes he is owed regard just by his being in the situation of intensity. For example, when addressing his military, he says, ?There will take care of business sweat on the shield tie restricting the bosom to the shield concealing the man's shape, and the hand on the lance become exhausted. There will be sweat on a man's pony enduring the smoothed chariot. In any case, any man whom I find trying, aside from the fight, to wait by the restored ships, for him no more will there be any way to get away from the pooches and the vultures.' (86) Be that as it may, as Achilleus contends every now and again, Agamemnon himself never participates in the real fight, yet asserts the compensations of triumph for himself. In that manner, the Achaian ruler appears to be just about an agitator in picking the degree of his duty to his kin, rather than tolerating all that being a pioneer includes. He will arrange the men into fight, yet won't lead them towards the adversary in case passing anticipate him on the front line. Achilleus of the quick feet, the doughty warrior of the Achaian armed force, has perspectives on generosity clashing with those of Agamemnon. Achilleus makes progress toward respect dependent on close to home fulfillment as the prevailing component in the level of acknowledgment or regard he is given. Sense of pride licenses one to be content on a more profound level than does the absence of dignity take into account happiness with respect to those men who are just worshipped by others. He considers Agamemnon to be a poltroon for coming up short on the energy to win, at it were, the riches he gets through the blood and sweat of his men. Indeed, Achilleus ventures to such an extreme as to consider Agamemnon a ruler who benefits from his kin. Censuring his pioneer for his lacking nearness on the war zone, Achilleus shouts, ?Not even once have you taken mental fortitude in your heart to arm with your kin for the fight to come, or go into ambuscade with the best of the Achaians. No, for in such things you see passing. Much better to your psyche is it, up and down the far reaching host of the Achaians to remove the endowment of any man who opposes you.' (65) For Achilleus, life's apogee will be his aristeia, or complete second in which all that is acceptable and good in him will be used and afterward perceived. Just by persevering through the hardships of a valiant warrior does Achilleus trust one can really be unselfish. Human will must be tried

The Management Of Conflict Between The Manger Of An Organization

Question: Examine about the Management Of Conflict Between The Manger Of An Organization. Answer: Kind of working environment complaint got by the chief: The kind of working environment complaint got by the chief was of harassing and attacking others by a representative of the association. The worker in thought was blamed for resolved offense (Kearney Mareschal, 2014). The representative had been blamed for getting inebriated in the work premises and causing a bedlam in the workplace affected by liquor. A few examples of verbal and physical maltreatment of associates by the few were likewise detailed. Issue: Reason of end The administrator of the association in thought had fired a representative on the grounds of adamant offense (Mohamed, 2014). The previously mentioned worker had damaged the work environment rules and guidelines on a few events which brought about the end of the equivalent. The worker was blamed for being affected by liquor and causing an uproar with the remainder of the representatives. The worker on a few events was cautioned of the equivalent however the reiteration of a similar occasion continued occurring. On one example the representative had genuinely and obnoxiously manhandled another associate which brought about the abdication of the exploited worker. The administrator of the picked association, subsequent to watching his unfortunate behavior for quite a while and talking about the destiny of the worker with different directors chose to end him by giving him an end letter. The representative in the wake of being ended moved toward the laborers association and grumbled about his end from the association in thought (Kornhauser,2014). A delegate of the previously mentioned association moved toward the supervisor, answerable for the end of the representative and blamed the director for a similar complaint. Job of the chief in dealing with the complaint: It very well may be referenced the chief has certain jobs in dealing with the complaint got by the association delegate. The supervisor of the picked association must fix a gathering with the delegate of the laborers association, who has asserted the director of the picked association to have unlawfully and unscrupulously fired the worker. The administrator must disclose to the agent of the association of laborers the explanation of the end of the previously mentioned representative (Wallensteen, 2015). He should clarify that the conduct of the representative was unsuitable in the workplace and work environment. He should disclose to the association agent that the explanation of end of the worker was advocated advertisement the equivalent was essential for the smooth working of work in the workplace premises (Kersley et al., 2013). The supervisor of the picked association must create unmistakable observer to prove his case. He should likewise deliver observers who could vouch for the unfortunate behavior of the previously mentioned worker. For this situation the worker who had been loudly and genuinely manhandled by the fired representative affected by liquor could be called upon as an observer of the persistent wrongdoing of the denounced worker during the gathering with the Union agent. The director must demonstrate that the explanations behind the end of the representative had been passed on to the worker preceding the end (Goldberg et al., 2014). Obligations of the HR Advisor: The HR fills in as the connection between the administration and the workers of the association. The HR Advisor has a few obligations in taking care of and handling a circumstance, for example, this. A portion of the duties of the HR counsel are as per the following: Offering guidance to the chief to explain contest between the administration and the worker Disclosing to the administrator, the questions and the complaints of the representatives and the Workers Union Orchestrating a gathering with the directors of the association, the agent of the laborers association and the fired worker Prompting the chief on the most proficient method to deal with a circumstance, for example, this Imparting the choice of the chief to the fired representative and the laborers association and the explanation behind taking such choice Proposals to the Manager: The exhortation to be given to the administrator of the previously mentioned association is to receive certain strategies to handle with the issue being looked by the equivalent. It is to be referenced that the chief needs to lead a legitimate examination with respect to the explanation of end of the representative (Roche Teague, 2014). The examination should explicitly deliver results which talk about the sort of offense submitted, where and when such wrongdoing was submitted and who were influenced by such unfortunate behavior. The examination must reveal insight into the accompanying: The aftereffect of the examination should explicitly make reference to the name of the representative who has been blamed for adamant unfortunate behavior The demonstration of getting inebriated by the representative in the workplace premises, The demonstration of savagery submitted by the equivalent on different representatives and the physical and obnoxious attack submitted by the equivalent are to be featured in the consequences of the examination. Time of event of the equivalent is likewise to be referenced in the aftereffect of such examination. The assessment of different workers about fired representative. The equivalent must be recorded and introduced to the association agent. The reality must be set up that there was legitimate explanation of end of the previously mentioned representative and the equivalent impacted the remainder of the workers of the picked association. The chief of the previously mentioned association must be made mindful and exhorted about the reaction to the charge (Saundry Wibberley, 2014). It is to be expressed that the administrator must be prudent about dealing with the equivalent. The chief must give the fired worker a duplicate of the proof gathered against him as the explanation of his end (Jackson, Schuler Jiang, 2014). The chief if essential must give the fired representative some development wages or pay as a remuneration for the end of the equivalent (Larkin Pierce, 2015). As a HR, I might want to prompt you on the most proficient method to deal with the claims charged by the fired worker in regards to the grounds of end. It tends to be expressed that you, as a director of Canadian Realtors Private Limited, have certain obligations and should be clear about the grounds of end of any worker. With regards to the Allegations confronted it is prudent that you react to the equivalent in an expert way which legitimizes the grounds of end of the representative. The complaints of the fired worker just as the Union Representative should be tended to and both the gatherings ought to be persuaded that such end was required on your part to empower the smooth working of the association. Legitimate proof ought to be given to the gatherings proving your cases of headstrong offense by the fired representative. An appropriate letter to the fired worker ought to likewise be given expressing the explanation of his end and the equivalent ought to contain the previously me ntioned conditions. Some financial motivating force ought to be given to the worker, if there should arise an occurrence of unexpected and sudden end which could fill in as remuneration to the representative. I trust this letter will be of important assistance to you in managing the emergency that you are confronting and finding an answer for the equivalent. References Goldberg, S. B., Sander, F. E., Rogers, N. H., Cole, S. R. (2014).Dispute goals: Negotiation, intervention and different procedures. Wolters KluwerLaw Business. https://books.google.co.in/books?hl=enlr=id=BaLfDgAAQBAJoi=fndpg=PT17dq=Goldberg,+S.+B.,+Sander,+F.+E.,+Rogers,+N.+H.,+%26+Cole,+S.+R.+(2014).+Dispute+resolution:+Negotiation,+mediation+and+other+processes.+Wolters+Kluwer+Law+%26+Business.ots=IPWmUCZ5Qcsig=iiRo_43_nYX8ugX- - 2hgTOhdcTI#v=onepageqf=false Jackson, S. E., Schuler, R. S., Jiang, K. (2014). An optimistic structure for key human asset management.Academy of Management Annals,8(1), 1-56.. https://s3.amazonaws.com/academia.edu.documents/41759153/Jackson_et_al.__2014.pdf?AWSAccessKeyId=AKIAIWOWYYGZ2Y53UL3AExpires=1510926269Signature=yn3VOzMOd9HkRARKHLDCfb2ebl4%3Dresponse-content-disposition=inline%3B%20filename%3DThe_Academy_of_Management_Annals_An_Aspi.pdf Kearney, R. C., Mareschal, P. M. (2014).Labor relations in the open part. crc Press. https://books.google.co.in/books?hl=enlr=id=mqCNAgAAQBAJoi=fndpg=PP1dq=Kearney,+R.+C.,+%26+Mareschal,+P.+M.+(2014).+Labor+relations+in+the+public+sector.+crc+Press.ots=zwecSKGgQhsig=j_aCgRPOBOrmG8Fndql5Oxci14A#v=onepageqf=false Kersley, B., Alpin, C., Forth, J., Bryson, A., Bewley, H., Dix, G., Oxenbridge, S. (2013).Inside the working environment: discoveries from the 2004 Workplace Employment Relations Survey. Routledge. https://books.google.co.in/books?hl=enlr=id=0tURdoyst3wCoi=fndpg=PR2dq=Kersley,+B.,+Alpin,+C.,+Forth,+J.,+Bryson,+A.,+Bewley,+H.,+Dix,+G.,+%26+Oxenbridge,+S.+(2013).+Inside+the+workplace:+findings+from+the+2004+Workplace+Employment+Relations+Survey.+Routledge.ots=IlXoVbafhhsig=tAJ3RKQVbLHaTODWXwOhJ9FQivk#v=onepageqf=false Kornhauser, A. (2014). Brain research of work the executives relations.LERA For Libraries https://lerachapters.org/OJS/ojs-2.4.4-1/index.php/PFL/article/viewFile/738/735 Larkin, I., Pierce, L. (2015). Pay and worker wrongdoing: the indivisibility of gainful and counterproductive conduct in firms.Cambridge University Press: Cambridge, UK, 1-27. https://apps.olin.wustl.edu/personnel/puncture/larkinpiercepost.pdf Mohamed, A. A. A. (2014).Dismissal from Employment and the Remedies. LexisNexis. https://irep.iium.edu.my/36035/1/Ashgar.pdf Roche, W. K., Teague, P. A. U. L. (2014). Peace promotion systems.The Oxford handbook of refereeing in associations, 250. https://books.google.co.in/books?hl=enlr=id=tPzZAwAAQBAJoi=fndpg=PP1dq=Roche,+W.+K.,+%26+Teague,+P.+A.+U.+L.+(2014).+Conflict+management+systems.+The+Oxford+handbook+of+conflict+management+in+organizations,+250.ots

9 Things You Need to Know About Getting Paid to Speak

9 Things You Need to Know About Getting Paid to Speak When I first published How to Write a KILLER LinkedIn Profile, I had big dreams of becoming a sought-after keynote speaker. Some part of me thought that just because my book was a best-seller on Amazon, speaking opportunities would be knocking down my doors. I had a magic number in my head for my speaker fee: $2,000 plus travel. It didn’t take long for me to get an inquiry from a national organization, to whom I quoted $2,000 plus travel. They didn’t blink at the price, but they decided my topic was not right for their needs. I was inundated with other speaking offers â€" albeit mostly free ones. I accepted them. I spoke for free for women’s organizations, educational institutions, and local networking groups. I traveled to California to speak at a Connect â€" Work â€" Thrive conference. I did radio and TV appearances, and was interviewed for several BlogTalkRadio spots. After a couple of years, I started getting more offers to speak for pay. I received $500 for a webinar, $350 for a talk for a local networking group, and $1,500 for three appearances at Project Management Institute meetings in Wisconsin. I was granted 100% of the entrance fees when I spoke at the Yale Club in Chicago, and a percentage of the fees paid when I presented for The National Resume Writers’ Association. Things were looking up. The idea with giving presentations, whether free or paid, is that you get access to potential clients. But I was not getting clients, even when I spoke to audiences theoretically comprised of my target market. Still, I kept speaking, and holding out for paid opportunities. Finally, a breakthrough happened. I was asked to speak at a software company in Madison, and they agreed to pay me close to $2,000 for a 2-hour workshop, plus an additional amount for individual coaching of their staff. Shortly following that win, I was asked for a proposal by a business school on the east coast. I submitted it, and was granted â€" at long last â€" $2,000 plus travel expenses! How I reached this milestone is a complex story. I wasn’t even clear about how I did it until I attended a webinar by Denise Hedges, presented for Career Thought Leaders. Here’s what I learned, both through my own experiences and through the webinar, about how to make money as a speaker: 1. Become an author. This one is obvious isn’t it? Right or wrong, authors are considered authorities on the topic they write about. If you can become a best-selling author, even better. I have no doubt that having written How to Write a KILLER LinkedIn Profile is responsible for much of the interest in me as a speaker. Writing content for a blog helps too, as does creating a monthly or quarterly newsletter. Build an audience through your writing and you are more likely to attract an audience who wants to see you live. 2. Market yourself confidently as a speaker. I realized early on that if I were going to get paid to speak, I had better have a great head shot. I believe my new head shot, a vast improvement over the home-made one I had used previously, made a difference in the interest level for my services. In addition, once you reach a certain point, create a speaker brochure that includes topics you can speak about, pictures of you speaking, where you have spoken before, enthusiastic testimonials, and a persuasive bio about you as a speaker. It took me years to do this, and once I did I was able to send it to the university who hired me for $2,000. I don’t know what would have happened if I had not had that brochure to promote myself. Finally, show up professionally when you get an inquiry. Over time, I learned what questions to ask to make it clear I know what I’m doing: What is the organization’s budget if any? How big is the audience? Who will be in the audience and what are their goals? How long is the presentation? Who will pay for my travel? Who will pay for printing any materials I want to distribute? Do I need a parking pass? Asking these questions demonstrates that you are experienced and in control of the situation. You will command respect. 3. Say yes. Before I got the paid speaking engagements I so desired, I said yes to a lot of unpaid opportunities. Through those events, I became a better speaker and garnered testimonials and photographs to use in my brochure (see #2). I built credibility so that more prestigious organizations would ask me to speak. Notice I said I garnered testimonials. Yes, I asked for them! Testimonials don’t often drop in your lap. But many people will be happy to write them when you ask. Also, you never know who might be in attendance at one of your presentations. I have had attendees at a free talk connect me with future paid opportunities. 4. Choose a punchy title and write an effective program description. In your session title, describe what you’re going to speak about. Don’t be cryptic. Keep the title short â€" and add a subtitle if appropriate. Most important, don’t promise something and then not deliver! You want people to be satisfied that you gave them what they expected (and more). For the description promoting your session, write a paragraph or two about the problem and the solution you will provide, then list 3-5 takeaways of what the audience will get from the presentation. Here’s Denise’s well-crafted title: Build Your Business By Speaking:  What They’re Not Telling You About How to Get Started And here’s one of my upcoming session titles: The Human Guinea Pig: How to Put Personality into LinkedIn Profiles 5. Capture their attention Always start your presentations with a story! Personal stories are relatable and create likability and trust. Then tell them your objective and what they can expect to learn during the time you’re together. Set expectations not just for what you’ll be saying, but also for when they will be able to ask questions. These practices will create an attentive audience who is not distracted with wondering why you’re saying what you’re saying or when they will get to ask their questions. 6. Address the concerns of your audience. I often ask the organizer of an event ahead of time to collect questions from people who will be attending my presentation. That way I have an understanding of their needs and can craft my material accordingly. I tailor what I’m saying to the group to make sure I provide value. I don’t hold back. I provide as much value as I can provide in 45 minutes. It never works to look like you’re trying to sell something. I reserve just the last two minutes for an offer. 7. Give something valuable to your audience. Denise Hedges recommends making an offer to your audience for a complimentary consultation. If you do this right, you can get a 10-20% response from your audience, and about half of them will hire you after the consultation. I’ll admit that while I’ve sold a fair number of books after my presentations, I have not been successful in obtaining many clients from my speaking engagements. I have made offers to attendees, but based on the low response I’ve gotten, those offers have not been attractive enough to create interest. I am going to follow the advice I got from Denise from now on! Here’s what she recommends for the offer portion of your speech: Make it flow seamlessly Offer a complimentary session â€" talk about what difference your services can make for them Directly address the people in the room who are ready to take action. Tell them if they want certain results, you want to talk to them. 8. Watch your body language. Remember, 93% of your effectiveness is in your NON-VERBAL communication. Make sure you look good, aren’t fidgeting, make eye contact with the audience, and speak in a conversational manner devoid of “ums” and “uhs.” 9. Practice! How do you get to Carnegie Hall? You practice. While you can practice in front of actual audiences, it’s much less risky to mess up and tune up by speaking to friends and family, or in front of a video recording device, so you can see what you look like and how you sound. As painful as that can be, it’s more painful to get negative feedback during your real speeches. Do you have more tips for successfully turning speaking engagements into income streams? Please share below!

E-Commerce Marketing Report - Free Essay Example

Electronic Commerce Coursework II Part 1 Michael Porterà ¢Ã¢â€š ¬Ã¢â€ž ¢s model 1.Product: The M à ¢Ã¢â€š ¬Ã¢â‚¬Å" Commerce business and mobile application is a subset of electronic commerce. It is used on hand-held computers, mobile phones, tablets, and other similar devises. Our proposed application will have the following features: A high quality design, friendly and attractive appearance and easy to use features. A user-friendly feature allowing easy access to the menus and view of the services provided. The site will offer a view of all the available services, with all information in legible text. All the images will be of high quality, clear and easy to view with a fast loading time. Each page will offer all relevant information. It will have buttons allowing users to print out the information or share it with friends on social networks. One touch communicating: There will be simple to use features. There will be the option to communicate with the client through one touch. Either by phone-call or getting the builderà ¢Ã¢â€š ¬Ã¢â€ž ¢s location through directions on a map; or even by email. One touch calling will help our potential customers to know about any service. One touch sharing will provide customers the ability to share our app through the social media channels easily. If customers like the app, they might want to share it with their friends. So, we should give them the option to do it with one touch. Push messaging: This will provide value to the customers, because it will send messages with special offers for app users and provide information about limited period discounts. GPS coupons: These are coupons that reward customers for being regular visitors. They are discount coupons which are available to customers if they visit the store regularly for a set number of times. Shopping cart: This is extremely necessary so that our customers can make their purchase right from their smartphones. This will make their shopping experience a rewarding one and our business in turn will see increased sales. 2.Price: The cost of the M-application for the customer is very low. The only things needed are an appropriate device and access to an internet network. The application will be available for downloading from the Builderà ¢Ã¢â€š ¬Ã¢â€ž ¢s webpage for free. Also, it would be available for downloading from i-store or play-store. Discounts will be offered for purchases made using the application. Thus the clients can save on their purchases, in addition to the saving resulting from not having to physically visit the builderà ¢Ã¢â€š ¬Ã¢â€ž ¢s premises. 3.Promotion: Advertising should use both above the line media and below the line sales promotion. Above the line media will include television, radio, print and outdoor advertising campaigns. Below the line will mainly include public relations methods, for example demos at busy places like malls. Online advertising will include web banners and popup ads in internet sites that our target groups visit, and also in social netwo rks. 4.Place: The application will be available for downloading from the Builderà ¢Ã¢â€š ¬Ã¢â€ž ¢s webpage for free. It would also be able for downloading from i-store or play-store. It will be compatible for use in laptops, tablets and mobile phones. Each user should have to be registered and will be assigned a user name and password. Thus, he/she will be able to login from any device he/she likes. Part 2 Online video advertising strategy Contents: Introduction. Examples of video advertising services. Uses of video advertising. How to make customers advocates for the new site. Reviews of products and services. Support to customers features Promotion and selling through the application. Research and develop new ways of doing business. 1.Introduction An online video advertising strategy involves the set of actions and methods used to promote an M-commerce application. The following is the proposed strategy for the new application. It proposes the use of three online channels, social media, location based services and email. Examples of advertising services or banner features that can be used for the application are proposed. 2.Examples of video advertising services. Display ads are featured in various sizes in many different websites and can be in many forms of display ads such as static images, flash, video and expandable. Use video with advertisements. Advertisements with vivid colors, music and movement have better results in attracting the interest of the persons viewing a webpage or social media. The webpages and social media should be carefully selected for an efficient reach of the prospective target group clients. Make a walkthrough virtual shop replicating the services provided. This will help to familiarize prospective clients with the building works offered. Thus, it will be much easier when they finally decide to shop. Use videos to show how the mobile application can be used. A step by step approach of how the mobile application can be used with examples and animations. This will help in promoting the M-commerce application itself. 3.Uses of video advertising. Video advertising can be used in social media, location based services and email. Social media: Facebook and Twitter are used by most marketers and rightfully so. Facebook recently surpassed one billion total users worldwide, and Tweeter five hundred thousand. Both social networks are used by marketers as the main methods to reach consumers everywhere. Location based services: With these services it would be much easier to track the store near the clientà ¢Ã¢â€š ¬Ã¢â€ž ¢s location, since those services include mobile tracking through the mobileà ¢Ã¢â€š ¬Ã¢â€ž ¢s gsm network. Email: Email marketing is another method of using the Internet to promote at a low cost, and in an effective way. The Internet has given mass communication a whole new perspective and possibilities. Those who aspire to make their business ventures a success story have got to make the most of this form of advertising. The promotion of the new application will have the following steps: Step 1: Create an attractive mailer that can be sent out to the target groups so that they can be informed about the application and its features. Step 2: Make a list of potential customers who would be interested in the application. This target group will be divided into subgroups. Special offers and discounts should be included for each group, to make the most of this advertising move. Step 3: Evaluate the response rates and feedback. 4.How to make customers advocates for the new site. Traditional promotion and marketing is no longer the only way to market to consumers. Business leaders today ne ed to realize that customers who tell their story are a more credible and valuable way to reach even more customers. You can do the following: Show video of customers talking about the products they bought. Customers can be the best advocates of the products. You should have persons that prospective clients can be identified with. In other words they should see themselves in place of these persons in the videos. Identify and maintain relationships with your customers that can be used as brand advocates. You should find out not only who your prospective customers are, but also who already shares and promotes your services. Keep these advocates regularly engaged. Comment, reply, share, and email are all great tactics to keep advocates on board. Show publicly that you value their opinions. You must give the advocates rewards for their efforts with their own products or services. Create contests that are funny, entertaining, educational, or provide some sort of value to your customers. 5.Reviews of products and services. You should allow users to submit reviews to the web page for each product or service. Reviewers can rate the product on a rating scale from 1 to 5. The review may be anonymous. Clients may comment on the reviews, indicating whether or not they found the product or service helpful to them. 6.Support to customers features. You can use Live Chat to provide support to your clients. The majority of people browsing the web prefer to use Live Chat because of its immediate response. Waiting in telephone queues belongs to the past. The use of email response can also be used although the live chat is by far the most preferable method. Live Help will build customer trust and confidence in your products and services. 7.Promotion and selling through the application. You can use Video to increase the popularity of your campaign. Video can be a dynamic tool that attracts and keeps visitors. The following two uses will be used: A promotional video will be included that explains who the Contractors are and what they do. A tour that tells visitors what they can find on the website and a virtual tour that helps users see what are the services that can be provided. Videos demonstrating a product or service for example, how to install or built something, or show the construction works in action. Video can also be used to train clients on how to use the webpage. 8.Research and develop new ways of doing business. The internet technologies can also help the building companies in their RD. As the main function of marketing is satisfying consumerà ¢Ã¢â€š ¬Ã¢â€ž ¢s needs, the identification of such needs is essential. Through its webpage and mobile application, the companies can identify such needs from their clients and application users. Then, they can get feedback on how these needs can be satisfied. Video advertising process diagram. References https://www.dummies.com https://en.wikiped ia.org https://marketing.about.com https://info.cleriti.com https://www.buzzle.com https://www.dmnews.com https://mashable.com https://desktopvideo.about.com Page 1-cwII

Holdens Hardships - 1373 Words

In J. D Salinger s novel, The Catcher in the Rye, the protagonist, Holden, goes through many hardships in his journey to self-knowledge. In the beginning, Holden has to deal with being kicked out of school and not having any place to call home. He is also struggling with the unfortunate tragedy of the death of his beloved younger brother Allie. At the same time, Holden is trying to deal with growing up and accepting the adult world. Throughout the novel Salinger addresses the conflicts faced by a young man struggling with the trials and tribulations of growing up while also confronting personal loss and loneliness along the way. In the beginning of the novel the reader learns that Holden has been kicked out of his school Pency-Prep.†¦show more content†¦That s all I d do all day. I d just be the catcher in the rye and all. I know its crazy but that s the only thing id like to be. (173) Holden wants to be the catcher in the rye and save the children from falling off the cliff. This cliff, however, is the real world, and Holden himself is afraid of it so he wants to protect children from it. This is also demonstrated when Holden visits his sister s school and sees swears written on the wall. This makes Holden very mad, It drove me damn near crazy. I thought of how Phoebe and all the other little kids would see it, and how they d wonder what the hell it meantÂ…But I rubbed it out anyway, finally(201). Holden was able to protect the children for a short while but a few moments later he sees the same thing written on the wall again. Only this time it is scratched in with a knife or something and Holden is unable to rub it away like before and realizes It s hopeless, anywayÂ…it s impossible (202) he indicates here that growing up and facing certain reality is inevitable. Holden finally realizes that he can t protect the kids from the real world when he watches Pho ebe ride a carrousel at the zoo. All the kids kept trying to grab for the gold ringÂ…this thing with kids is, if they want to grab for the gold ring, you have to letShow MoreRelatedThe Heros Journey of Holden Caulfield Essay example719 Words   |  3 Pagesjourney. Holden’s journey ventures beyond what he is able to endure, forcing him into the unknown territory. Holden received the quest call to adventure, and responded to the call for the journey when he left Pencey prep school. Holden accepted the call, faced his challenges struggling through hardships and oppression, with helps from the guidance, he then eventually returned to his comfortable world with a tremendous intellect and physical transformation giving a closure to his journey. Holden’s endlessRead MoreCatcher In The Rye Symbolism Essay713 Words   |  3 Pagesto conflict between him and society during his junior and senior year in high school The author, J.D. Salinger, uses symbolism and imagery to portray Holden’s lack of confidence due to his disruptive and frazzled childhood. Symbolism in Catcher in the Rye shows what the characters value and how they perceive life. The ducks symbolize Holden’s curiosity as he strives to discover himself and find his motivation in the world. Holden asks Old Horwitz, â€Å" Do you happen to know where they go in theRead MoreCharacteristics Of Holden Caulfield1716 Words   |  7 Pagesyear old boy walking through life, hardships, and criticism towards life. Throughout Holden’s story, his odd behavior is displayed in a manner which opens the readers’ eyes to an entirely new persona. One that sees the worst in everything, one that doesn’t see the reality of things, a mind unable to decipher the beauty which the world holds within. Through his behavior and thoughts, the reader is led to believe that, from the start, there’s an abnormality to Holden’s thought process. His hopelessnessRead MoreThe Catcher in the Rye by J.D.Salinger983 Words   |  4 Pagesindividual. Even today, teenagers are able to relate Holden’s characteristics due to the pressures from the family, friends and community, and some teenagers even reject the values of their society. All these demeanors are demonstrated through Holden Caulfield in The Catcher in the Rye. Depression is one of the most common behaviors in human. Holden Caulfield had already experienced the emotional pain from his younger brother, Allie. Through Holden’s statement, â€Å"I broke all the windows in the garage†¦IRead MoreCatcher in the Rye Holdens Faliure in the Journey of Life1597 Words   |  7 Pagesreveals the hardships that teenagers endure as they mature and enter adulthood. In this novel, Holden Caulfield, a sixteen-year -old who has been kicked out of several schools, undergoes a gamut of problems. 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Salinger reflects Holden’s character through his own childhood experiences. Salinger admitted in a 1953 interview that My boyhood was very much the same as that of the boy in the book.†¦ [I]t was a great relief telling people about it† (Wikipedia). Thus, the book is somewhat the life story of J.D. Salinger as a reckless seventeen-year-old who lives in New York City and goes through awful hardships after his expulsion and departure from an elite prep schoolRead MoreDiscussion Questions To Consider From The Catcher In The Rye1494 Words   |  6 Pageshanging and asking questions Gloomy Holden didn’t change much throughout the novel It seems as if he finished the same place he started He is all alone at the metal facility reminiscing his life Doesn’t accomplished anything 3. How much can we trust Holden’s descriptions of other people? Is Ackley really as pimply and disgusting as does â€Å"innocence† mean for him? 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Unfortunately, life i s not so simple. One cannot spend their entire life running from the responsibilities and hardships of adulthood because they will eventually have to accept the fact that they have a role in society that they must fulfill as a responsible, mature individual. The novel â€Å"The Catcher in the Rye† by J.D. Salinger follows the endeavours of Holden Caulfield